Asda launches sale of Pakistani mangoes
Thursday, 14 July, 2011 10:20:56 AM
Sweet and delicious Pakistani mangoes are being offered for sale for the first time by Asda one of the largest British retail chains in Manchester.
The launching of the sale was held in collaboration of Economic and Trade division of Pakistan High Commission while Ehsan Ullah Batth, Consul General of Pakistan (Manchester), Muhammad Hamid Ali , Commercial Consul and Head of Economic & Trade Division (N. England, N. Ireland & Scotland), Afsheen Ul Haq ,Trade Development Officer, Afzal Khan , Ex-Lord Mayor of Manchester, Councillors of various Constituencies, executives of Asda and International Produce Limited, community leaders and businessmen also attended the event.
Speaking on the occasion, Ehsan Ullah Batth said: ‘It is an excellent initiative by Asda and the Commercial Section UK North of the Pakistan Government. Mango is a nutritive fruit with various health benefits too.’ He expressed hope that more products from Pakistan will be introduced in Asda and other super stores in due course of time.
Commercial Consul Hamid Ali said: Mango is known in Pakistan as the ‘King of Fruits’. Pakistan is the 5th largest producer and the 3rd largest exporter of mango in the world. It has got dozens of varieties of mangoes. Its soil and climatic conditions enable production and market supplies of good quality fresh mango over a period of about seven months.
Orchards in Pakistan are Global Gap certified and growers/exporters have HACCP and BRC certification as well as per International standards.
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